This page contains interviews with Cal State University Fullerton faculty.
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The Next Generation in Family Business |
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Greg McCann was founder and director of the Family Enterprise Center at Stetson University, where he led the effort to develop the nation's first undergraduate major in Family Business. He advises family businesses through his consulting agency, McCann & Associates, and speaks on the subject around the country. In this interview recorded June 2, 2010, we talk about his recent book, "When Your Parents Sign the Paycheck," as well as his experience in the classroom with the next generation of family business entrepreneurs. Click here to download interview. |
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2010 Mid-Year Economic Forecast |
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Dr. Anil Puri, Dean of Cal State University Fullerton's Mihaylo School of Business and Economics, talks about his 2010 Mid-Year Economic Forecast for Orange County. Prepared with Dr. Mira Farka, this forecast has proved quite accurate in these uncertain times. Listen in on my conversation with Dr. Puri, and find out why he is guardedly optomistic about the recovery from this, the deepest slump since the 1930's. Click here to download interview. |
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In this two-parter recorded just before Christmas 2009, we look at Mihaylo College's new concentration in "Entertainment and Tourism Management," as well as hear from Mihaylo's marketing specialist, Kathy Drake. Mihaylo College of Business and Economics, California State University, Fullerton, is the largest business school on the West Coast. Professors Kathy Tarantino and Harold Frasier developed this new undergraduate concentration after consulting with several leaders in Southern California's entertainment industry. It gives students an "in" to one of this area's leading industries. Next, Kathy Drake draws upon her own experience as a marketing consultant to tell us why marketing is important to the growth of small and mid-sized companies. Click here to download interview. |
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Dr. Tom Boyd, Associate Dean and professor of marketing, Mihaylo College of Business and Economics, Cal State University, Fullerton, is my guest in this interview recorded December 2, 2009. Dr. Boyd just completed a three-year marketing study for the Mihaylo College, and reached some surprising comclusions. Listen in as Dr. Boyd and I talk about marketing, the re-branding of Mihaylo College, and his specialities, sports marketing and celebrity endorsements. And yes, we talk about Tiger. Click on this line to download this podcast. |
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CalStateUnivFullerton Economic Forecast |
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Dr. Mira Farka is my guest in this interview recorded October 28, 2009. She and Dr. Anil Puri, Dean of Cal State University Fullerton's Mihaylo College of Business and Economics, prepared the "Economic Outlook and Forecasts: The Nation, Southern California and Orange County," released and presented the preceding day at the Irvine Hyatt. This is the 15th annual Economic Forecast Report produced by Mihaylo College of Business and Economics, in partnership with the Orange County Business Council. In this interview, Dr. Farka addresses the current economic conditions, and charts the course ahead for Orange County and Southern California. It is a realistic assessment, and not all gloom and doom. Click here to download the interview. 
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